WORLD PREMIERE!

Tap into the game changing AW19 collection featuring the worlds first recycled Thindown® Insulation. A functional luxury at the highest level pushing boundaries for technical urban outerwear.

SERAC® is Italian craftsmanship, impeccable pattern construction, uncompromised freedom of movement in urban Scandinavian design -  inspired by the weathery Norwegian outdoors. 

A glimpse into our design approach. 

Founded in 2016 by Norwegian Industrial Designer Tore Mortvedt

Press

Tore Mortvedt Talks Niche Norwegian Outerwear Brand, SERAC

Tore Mortvedt Talks Niche Norwegian Outerwear Brand, SERAC

Inspired by the depletion of product in modern day culture, SERAC meaning ice “Pinnacle”, and as water – continuously in transformation launched in 2016 with a vision of inspiring ethical sustainability practices through high-performing technical outerwear.

Read the article @ BOND OFFICIAL

The fashion pieces scoring sustainable styling points

The fashion pieces scoring sustainable styling points

Norway-born outdoors enthusiast and industrail designer Tore Mortvedt co-founded Oslo-based performance label Serac in 2016, and his urban interpretations of Scandinavian skiwear work hard in harsh and wet climates.

Read @ Wallpaper

 

Serac Bridges The Gap Between Technical Fabrics & Stylish Outerwear

Serac Bridges The Gap Between Technical Fabrics & Stylish Outerwear

Serac’s Scandinavian-inspired T1 Down Parka checks all the boxes when it comes to aesthetic, design, and purpose — bringing consumers an impeccably crafted jacket that won’t be defeated by the world’s harshest environments.

T1 Review

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